Mountain Express Oil Company

Mountain Express Oil Company is a Georgia corporation based in Acworth, GA involved in the wholesale distribution of gasoline, diesel fuels, racing fuels, renewable fuels, oils, lubricants, real estate, quick serve restaurants (Dunkin Donuts), and c-store operating businesses in the Southeast. Mountain Express is a family owned company that was founded in 2000 by Barry and Gail Bierenbaum on the principles to provide its customers with unparallel access, service and support.  Previously Barry spent 16 years in senior management with Mobil providing him the experience in real estate, operations, marketing, management and merchandising that hes utilized to grow MEO into a best-in-class fuel distribution company. The Company provides petroleum products to stores it owns and third party locations soon to be over 300 locations in seven states, which allow operators to access the oil and freight companies that MEO has long standing working relationships. Additionally, MEO positions individual c-stores that can be acquired and operated by third party dealers.  Gail and Barrys core philosophy is to provide the support and resources needed to create a best-in-market store for all of its supply partners. By providing this attention to detail, it offers everyone affiliated with Mountain Express the ability to maximize their value and profitability.  Barry currently is a member of Exxon/Mobils wholesale advisory council and has served in the past on Chevron, Texaco and Marathon wholesale advisory councils.

Customer Focused Products

Mountain Express Oil Company also develops and repositions individual store locations and offers both the real estate and operating company for sale to third parties.By offering its dealers training, customer appreciation days and merchandising guidance, Mountain Express Oil Company not only provides physical products but also provides the support and programs to enhance operational performance. Programs offered to Mountain Express Oil Company dealers include individual oil company program training, fleet training, store set up and product placement guidance, marketing training and strategy implementation of promotional offers.

Products offered include

• Regular, Super and Premium Gasoline
• Diesel
• E85/and other Ethanol Blends (see ethanol product page for further information)
• Bio Diesel
• Ethanol Free Fuel
• Future Boutique Fuels
• Lubricants and Oils (Future)
• Fueling Tanks and Equipment
• Dealer Financing Programs
• Innovative Loyalty and Payment Products
• Real Estate and Businesses for Sale

Alternative Growth Initiatives

By partnering with Protec Fuel, Mountain Express Oil and Mountain Express Ethanol look to help our dealers tap the growing market in alternative fuel sales. We are especially excited to introduce blended ethanol products, which expands the ethanol market beyond E85s use in flex fuel vehicles. Certain ethanol products can be used in any traditional gasoline engine for model years 2001 and newer. We are actively expanding our business to reach new dealers eager to share in this growth initiative.  Mountain Express Ethanol is fully committed to the success of E85 + blended ethanol products, which we will market under the store brand American Renewables Market & Fuel. Our comprehensive, innovative marketing campaign learns from the lessons of previous retail ethanol product rollouts which failed to adequately reach the consumer. Our marketing campaign focuses on four goals: selling the benefits of ethanol as a cost effective, green, American fuel; overcoming common misconceptions about ethanol; educating the consumer in the proper use of ethanol; and finally making the marketing and availability at the pump to the consumer as easy and simple as all other motor fuels.  Beyond traditional advertising media, Mountain Express Ethanol will utilize video pump top advertising directly at the point of sale, providing our dealers with the single most effective form of advertising, which will smooth product rollout and drive more sales.  Mountain Express Oil Company has created the American Renewables Market and Gas trademark to brand its store and create a market offering that promotes renewable products including gasoline, antifreeze, windshield solvent and in-store merchandise. American Renewables Market and Gas will not only be reserved for Mountain Express Oil Company controlled stores, it will also be available for third party owners who understand the value of offering renewable products for todays green conscious consumer.